Wenzhou Apparel Trade Platform In Italy
据有关部门透露,温州服装首家境外商贸处――温州服装驻意大利贸易平台,日前在意大利马尔凯大区设立,将于6月正式启动运营。目前已有奥奔妮、爱尔达等16家温州服装企业加盟,首批男装产品已经运抵意大利。
According to Ye Duowei, general manager of Wenzhou apparel trade platform in Italy, Marche is the industrial gathering base of Italy men's clothing enterprises and shoemaking enterprises. The headquarters of international brands such as Armani and Versace are located in this area, Marche is one of the fashion hearts of Europe.
If Italy's design and research capabilities can be grafted, "made in Wenzhou" will be more powerful.
At present, the platform exists in the form of trading companies.
Through this public platform, garment enterprises in Wenzhou, especially those with a certain scale and technology, can produce and sell high-grade clothing.
Zheng Chenai, President of Wenzhou clothing trade association, said that this is a long-term display window, and the products of enterprises can be displayed free of charge.
By showing, enterprises can get orders and expand channels, especially in favor of information exchange.
Compared with the trading companies of single enterprises, the platform can collect multiple products from many enterprises and attract more foreign customers.
In addition, the platform is developed entirely by expatriates or local overseas Chinese to achieve overseas delivery and overseas settlement.
It is reported that the Wenzhou clothing trade association is going to set up three to five overseas trade offices in Wenzhou this year.
The next stop will be in Hongkong, starting in August.
As early as last year's fashion festival in Hongkong, the Wenzhou clothing trade association had reached the cooperation intention with the Hongkong garment industry association, set up Wenzhou garment office in Hongkong, and contracted the international high-end business by Hongkong platform.
After the establishment of "Hongkong station", Wenzhou clothing can receive international trend news at zero distance.
In addition, the Wenzhou clothing trade association will also start the New York business office, the Russian commerce and trade department and the Paris commerce and trade department.
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