WGSN2010/11 Global Trends In Autumn And Winter
WGSN takes 2010/11 every quarter.
Autumn and winter
Of
Fashion trend
They are divided into three dominant trends: actual enjoyment, imagination creation and emotional molding.
Actual enjoyment
main
Idea
Reconsider the basic thirst for simple, user centered product design.
Respect for the cognition of experts, the culture of learning and the value of various ideas.
Find practical solutions for mature and functional world.
A key
Changes in work clothes: new modern tailoring
Informal sportswear: simple, touching, eternal
Practical accessories: traditional details and strong structures.
Imaginative creation
Main idea
Developing towards the direction of technology and art
Mechanical violence aesthetics, the combination of past design reference and unexpected material.
Inspiration from creative creativity and hidden self expression.
A key
Hybrid Media Design: customization and personalization
Self-confident casual wear: interesting patterns, popular colors, and influence of the 80s
Casual modeling: mixing metal wind into daily wear and evening wear.
Emotion molding
Main idea
Change from subordinate right to experience
Basic creativity, low-key design and affinity to people.
Through cooperation and emotional communication, we can influence consumers.
A key
Random tailoring: with a strange feeling.
Modern technology: combined with rough winter clothes
Old tapestry: romance, reference to bohemian wind
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