Home >

HUGOBOSS, An International Brand, Plays A Big Role In Consumers.

2010/9/14 9:16:00 114

Brand

On the evening of September 11th, I received a phone call from Mr. Ding, who complained that he was in Shenyang Zhuo Zhan shopping center.

HUGOBOSS

The shop bought a 1680 yuan short sleeved T-shirt. Because the size is not suitable, I want to ask the salesperson to replace it in a big size, but it is refused for a variety of reasons. Mr. Ding can not help asking: is it difficult to change the size of the international brand HUGOBOSS?


HUGOBOSS, an international brand, plays a big role in consumers.


Mr. Ding said that in August 24th, he bought a short sleeved T - shirt at the HUGOBOSS shop in the first floor of the Shenyang Zhuo exhibition mall. The price was 1680 yuan. The store said there was no discount. Because he liked it, he paid the full price, and the store issued a bill of exchange for 15 days.


In September 11th, Mr. Ding accidentally tried to measure the size of the shop. It was not appropriate. When he felt a little small, he came to the store and asked the clerk to exchange a larger size.


Checked by the salesperson.

clothes

It is really not used, labels and packages are intact, and check the proof of replacement, but the answer is: no replacement. The reason is that the group's autumn clothing is changing season. The clothes are already on the shelf, and there is no way to exchange them. The reason is that the two time has been promised for 15 days. Three, the sales system is set by the group. The coding of the clothes has been eliminated on the system, and the system can not be identified.


Mr. Ding immediately explained that he only wanted to change the same style, but he did not want to return the goods and change the style.

Shop answer is still negative, and stressed that as long as the period of commitment is not dealt with.

Mr. Ting is not happy. He just wants to change the right one and put it forward. Anyway, he is not in a hurry after the season. Whether he can help change after next year, he can wait.

The answer of the shop is still negative.


Mr. Ding has found the head of the first floor of Shenyang Zhuo Zhan shopping center and the person in charge of the complaints on the five floor, but the answer is negative. He also took out the provisions of the elimination law to stress Mr. Ding, that is, after the agreed period of exchange, it can not satisfy the consumers' request.

This time, Mr. Ding really did not change his size. Is it really so difficult?


Is the internal system the reason for restricting customers?


Mr. Ding wondered: such a big one.

brand

When I bought it, I was very relieved, but when I needed the service, I really had no feelings to tell. It was a commitment period, and I wanted to change the size. I just could not do it after 3 days. Did it really help me or the customers? Did the strict system not only restrict our employees, but also restrain our "God"? Back to three days ago, I think there was no change in delivery date, but it was already on the shelf. Is it really able to change smoothly?


At the same time, Mr. Ding had another request, which was to give himself and his wife a suitable reason to ask for the reason why the shop did not change the size of the book on the change sheet, so that the shop was back, and no one dared sign it.

Mr. Ding was puzzled again. The shop said that he was so inspired by the words, but he did not dare to sign a code that was not changed. Is this the demeanor and responsibility of the international brand? It is a sign of humanity.


Big brands are big brands, not only brand hard, but also systems and practices are hard.

No wonder that people are strong enough to wear. The weak are hard to get up. When they really wear them, they will see if they are strong enough. Otherwise, they are really ashamed.


Mr. Ding is also handsome. If he does not change, he does not change. He recognizes himself and does not send friends. But what is it like to look at his favorite clothes and really wear them on his friends? To Mr. Ding, it is a good thing to change, but really feel the real situation of the weak.


 

  • Related reading

World Famous Burberry And Other Luxury Brands Began To Play Solo.

Fashion Library
|
2010/9/6 17:01:00
55

Luxury Brand LV Eyes On Hohhot

Fashion Library
|
2010/9/4 17:35:00
100

Zhao Wei And Chen Kun Unveiled In Chengdu For The Opening Of LV Brand Store

Fashion Library
|
2010/9/4 10:16:00
124

LV, The World'S Top Luxury Brand, Will Be Settled In Qingcheng City

Fashion Library
|
2010/9/4 10:03:00
112

A New Strategy Of Luxury Brand Marketing To Impress Consumers With Happiness

Fashion Library
|
2010/9/2 10:05:00
151
Read the next article

Lady&Nbsp; Gaga "Meat Clothing" Battle, Swept 8 Awards.

The day before VMA, hosted by MTV channel, was held at the NOKIA theatre. The GaGa went on to take the beach with strange clothes, and escorted four former soldiers to the white carpet. When she arrived, she was also the most talked about moment at Twitter all night.