Clothing Industry Network Brand Robbery, "Repetition Rate" The Most Serious
Recently, the intellectual property center of China University of Political Science and Law has seen that the apparel industry has become the industry with the highest rate of repeat domestic brands with 83% brand repetition rate. Accordingly, the apparel industry has become the most competitive field of Internet web resources competition.
The survey found that well-known brand names such as "
Goldlion
","
Red bean
"," three guns ","
Giordano
And other wireless websites have been snatch away.
Experts believe that China will become the second largest domain name market after the US, and the development of mobile Internet in China is irresistible. Strengthening the protection of network brand assets, especially the protection of wireless brand assets is the general trend.
Defensive brand protection strategy is a popular brand planning and protection system in the world.
Enterprises should apply it to the protection of network brand assets in time.
From the beginning of the brand planning to the famous brand, we should adopt the defensive means such as general web address and wireless website to ensure the integrity, consistency and centralization of the brand, so that the enterprise can win at the starting line.
- Related reading
Online Shopping Life: &Nbsp; &Nbsp; What Products Become The Main Force In The Market?
|
The Trend Of Low Carbon Dominates The Pformation Of China's Garment Industry
|Water Price Rises &Nbsp; &Nbsp, Forcing Textile And Garment Industry To Pform And Upgrade As Soon As Possible.
|- market research | Can Streamlining Entities Change Stores And Promote Performance Degradation?
- Mall Express | Suning.Com Completed The Acquisition Of Carrefour China Equity 31 Stores Opened In The Same Period
- market research | What'S Wrong With City Beauty Changing Its Spokesperson And CEO?
- News Republic | Lululemon Will Turn Off Its Children'S Clothing Brand To Push Men'S Wear And Digital Income.
- Recommended topics | Nike'S Rise Has Nothing To Do With Fried Shoes.
- Law lecture hall | New Balance Takes Liverpool To Court To Compete With Nike
- Recommended topics | Daphne Crash: Share Price Crash, Loss 6.5 Times Market Value
- Fashion brand | In The Autumn, You Can Choose A New Dress For Women In The Workplace.
- Bullshit | The Key To A Good Women'S Wear Is The Location.
- Bullshit | Three Key Elements Of Women'S Clothing Business
- When Leaders Are &Nbsp, Not Leaders.
- The Fifth China Women Shoes Procurement Festival Shoe Enterprises To Brand Strategy Spanformation
- Entrepreneurial Ideas: Clothing Innovation Alternative Is Money.
- Boutique Shopkeeper Wang: My Shop Is Making Money.
- Start A Business -- A Computer Tailor Shop
- National Day Holiday, Shopping Malls, Stock Clothing, And Holiday Market.
- Shoe Companies Pay High Salaries To Hire Outstanding Designers.
- What Business Can Earn 500 Thousand In Two Years?
- Lianjiang County Seized Counterfeit "Old Man" Leather Shoes 85 Pairs
- Matters Needing Attention In Opening Cosmetic Shops