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Fujian Sports Shoes Brand Strategy Research And Market Expansion Depth Exchange Meeting
Sponsored by China shoes net, "China shoe net customer appreciation banquet and Fujian sports shoes brand strategy research and market expansion depth exchange meeting" was held in Jinjiang Baolong Hotel on January 25, 2008 afternoon. Before giving thanks to the reception, the China shoes net jointly held the Dragon Boat Festival with China to hold a deep exchange meeting for "strategic research on sports shoes brand and market expansion of the two or three tier cities" and presented the latest research report. The conference invited the leaders of Jinjiang and the leaders of various footwear associations to participate in the industry's future development blueprint for the development of local footwear industry and the government's views, the overall development status quo of the footwear industry, the existing reality, and the countermeasures and solutions. It is a key year for Fujian sports shoes to carry out the domestic market and channel construction. How many sports shoes enterprises will spanform the market from foreign trade OEM to domestic market will directly affect or even determine the survival and future of the sports shoe factories. The main sales objects of Fujian sports shoes are consumers in the two or three tier cities, 12-35 years of age. These consumers are the main influencing factors for the purchase range of 80-250 yuan, the annual purchase of about 3 pairs, the brand concentration and trend of the purchase and the promotion of activities. With the two or three level urban expansion and overall spanformation, China's commercial real estate pattern is facing great changes. 2008 During the meeting, the leaders of every shoe enterprise spoke enthusiastically and showed great enthusiasm. The meeting was carried out in a relaxed and pleasant atmosphere. After the meeting, guests from the shoe industry attended the customer's Appreciation Banquet. Interlocking and sharing Fujian sports shoes deep distribution and other related issues.
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