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The Shuffling Pattern Of Garment Industry Is Imperative.

2012/11/16 10:17:00 44

Clothing Industry ShuffleClothing Export IndustryBrand Clothing Enterprises

 

With the increase of clothing inventory, the closure of shops and factories, many clothing brands have also come to a cold winter.

Garment industry shuffle

The pattern is imperative.

Cai Datong did not know where to move the factory two years later. Some of his colleagues were wondering whether to close the factory or not.

From the main urban area of Fuzhou, the second ring road has been driven to the third ring road. There are a large number of logistics companies and foreign trade factories on both sides of Fuwan Boulevard in Cangshan district.

The company founded by Tsai Tong Tong has rented two floors to make a garment workshop in Fuwan industrial area. About 2000 jobs in the 2000 square meter workshop are working, which means that the company is still a survivor in business.


There are no new orders this year.


Cai Datong's main business is the fluorescent vest and raincoat, which is a member of the European and American garment manufacturers.

According to the local guild, this year's situation is worse than 2008.

"In 2008, no export orders were available, at least there were many enquiries.

This year, even enquiries are scarce.

"Fluorescent vest is a relatively high gross profit in export clothing. Cai Datong is also a fluorescent vest exporter who still holds some old orders. He feels that life is good.

"More and more difficult to do, 20 years ago processing export a sweater can earn 30 yuan, how much profit now? Only 1 yuan! Which bank to make money, there will be many people squeezed in, an industry as long as 3 years will become difficult to make money.

"


Cost down


This month, the 3 year lease of the plant is expired. Cai Datong and the landlord renew the contract for 3 years. The rent rose from 11.5 yuan per square metre to 18 yuan, up 50%. After the contract was agreed to increase 8%. every year, Cai Datong also had to consider the relocation of factories.

3 years ago, the factory moved from the main city to Cangshan district.

According to the plan, after the completion of the Third Ring Road, the city will no longer retain the factory, and the factory will continue to move outward.

"Maybe the cost will be lower in the future.

"Cai Da Tong is so comforting.

The surge of factory rent made Cai tdatong smile bitterly, and the retention of the workers made him play the spirit of twelve points.

"Recruitment is difficult.

We all call recruitment workers "buy workers". The old staff introduce new employees with incentives, and new employees are not proficient before adding 20% salary.

"Because the new workers have not done much work on the basis of the piece payment, the new employees will be lost if they are paid monthly according to their workload.


In the past, the recruitment advertisement wrote a monthly salary of 1800 yuan, and it could recruit people. Now it says, "around 3000 yuan". Of course, the average monthly salary of workers is about 2700 yuan.

Recruitment indicates that the dormitory is equipped with computers and broadband, which is the standard for the 90s.

The age difference is very obvious in the factory.

It's hard to raise a family. The middle-aged workers pay a higher piece rate in the Yellow Sea than the young people, but he dare not stop. He sighs and says, "everything is going up now, and the children will spend money later.

"Compared to 3 years ago, workers' salaries increased by 70%, factory rents rose by 50%, and profits fell.

The original gross profit margin of fluorescent vest was 10%, which is now reduced to 5%. It is still a high profit in garment foreign trade, and many enterprises have already lost money.


Foreign trade and winter wait for dawn


not only

Garment export industry

Feeling the cold winter, the Fujian Tea Import and export company salesperson also said that for the first time in 17 years of foreign trade, exports were so difficult.

Export credit insurance companies hold data close to the market.

"The export situation in the first three quarters of this year is not very optimistic.

Zhang Wu, director of the Business Administration Office of China export credit insurance Fujian branch, said that export figures were bottomed out in 2008, and rebounded to a good level in 2007 in 2009. Fujian's exports increased by more than 30% in 2011, but the situation in 2012 was obviously reversed, with orders falling and prices not good.


Insiders say that the clothing industry is in the cold winter.

Brand clothing enterprises

Well, some of the industry's shuffling survival is expected to get a bigger market.

Foreign trade clothing must have control over channels and customers, in order to enhance its advantages, but it will be difficult to achieve in the short term.

Many foreign trade clothing enterprises are going to sell domestically, and they will be able to thrive in the next economic cycle.

In addition, many enterprises are trying to shift their business focus to emerging markets such as Brazil, India and Australia, and avoid the European and American markets with fierce competition and shrinking demand.

This is a distinct foreign trade in winter.

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