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Where Is The Wholesale Road Of Environmental Turbulence And Industrial Transfer?

2012/12/18 14:21:00 21

TurbulenceClothingWholesale

With the change of the international environment and the fierce competition in the domestic market, the wholesale business of clothing is becoming more and more difficult. This year's sales volume of clothing wholesale industry is less than 50% of the previous years. The huge decline has made many clothing wholesale shopkeepers feel powerless. This year's design is unprecedented and business is unprecedented.


 

Rising cost of coastal garment industry


 

It is understood that the coastal garment industry has been transferring to the mainland gradient in recent years. Since the financial crisis, the pace of its transfer to the mainland has been accelerated. In coastal areas such as Guangdong, Fujian, Zhejiang and other clothing provinces, in Guangdong, in recent years, due to a series of policies such as labor law and low takeover, labor costs in major clothing areas such as Guangzhou, Humen and Zhongshan have also risen by two times. Although the factories in the mainland are developing rapidly, the number of migrant workers coming to Guangdong is decreasing. At present, the wages of the general workshop workers have generally risen to about 2500 - 3500, and the working hours of workers have been reduced to 8 to 10 hours. The requirements for staff to live and eat are also high. Fabric costs continue to rise, this year clothing prices up 30% - 200% year-on-year prices. High cost and low profit make it difficult for the clothing industry to survive for a long time.      


 

Inland areas such as Chongqing, Zhuzhou, Zhengzhou and so on, with their labor advantages, location advantages and preferential policies in attracting coastal industrial transfer, make coastal garment enterprises scramble to settle down. At the same time, in the context of the shrinking export market, garment enterprises have shifted their development focus to tap domestic demand, which is in line with the trend. The Chinese mainland itself is a huge clothing consumer market.      


 

The result of the shift of many coastal garment enterprises is that garment enterprises are increasingly concentrated in the mainland and gradually form industrial clusters. Nowadays, Chongqing, Zhuzhou, Zhengzhou and other mainland industrial clusters are beginning to scale. Relatively speaking, the size of the original clothing clusters in coastal areas is shrinking.     


 

Mode unchanged, wholesale market will face closure.


 

The garment industry in the coastal area started early and has a mature scale and has its own design and production team. Most of the two level wholesalers in the mainland usually receive goods from the clothing wholesalers in the coastal areas and sell them back to the mainland. Which single product is hot, the two grade wholesalers in the mainland directly do it in the local factory. Now it can't be a time of exploding money.      


 

The rise of the two grade wholesale market in the mainland, the rapid development of the electricity supplier and the mature development of the clothing brand have made the turnover of the wholesale market in the coastal area shrink. It is known from some manufacturers that the manufacturers in Guangzhou generally need more than 5 days to receive the goods before sending them to the customers. For example, the two class wholesale market in Chongqing and other mainland China usually store a certain amount of commonly used fabrics to find cottage factories, and only 2 days from production to shipment to customers. No matter the cost or speed, there is no two grade market fast. The first grade wholesale market will last for so long. It will only be faced with the possibility of bankruptcy. So where is the way for manufacturers of wholesale markets?     


 

Going directly to retail outlets through network channels


 

Manufacturers of garment industry compete for so many competitors and the cost is increasing rapidly. If the wholesale outlets in Guangzhou are represented by direct wholesale outlets and direct retail outlets, the mainland manufacturers and retailers will also have information on the supply of goods and no Shanzhai space.

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