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Zhang Yong Tells About The Coming New Business Era

2013/11/16 11:05:00 87

Zhang YongAlibabaE-Commerce

< p > despite the fact that 14 million people at the beginning of the game made Alipay's careful dirty leaks jump a shot, but in the Alibaba view, the "double 11" overall payment experience is nearly perfect.

After all, in the early hours of the day, Alipay's instant order burst volume reached 3900 pens / sec, and the density was amazing.

Zhang Yong used the "calm" two words to describe the past 24 hours, and thought that under such amazing magnitude, the system stability and the smoothness of payment have been better guaranteed.

Zhang Yong also revealed a figure: in the 160 million orders throughout the day, the absolute error number was controlled in single digits, which also reflected the achievements of the technical team of < a href= "http://sjfzxm.com/news/index_f.asp" > Alibaba < /a >.

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< p > believe that in recent days, the public is familiar with Tmall's "double 11" data: 35 billion yuan a day, 160 million orders and 152 million parcels.

Insiders estimate that, with the turnover of other e-commerce platforms, vertical websites and online group buying, the turnover of this year's "double 11" is likely to be between 37 billion -380 billion yuan. In addition, the "encirclement and suppression" operation started from the end of October has also increased the volume of e-commerce pactions and packages in November as a whole. The turnover of mainstream e-commerce is likely to be around 140 billion yuan in the whole month.

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< p > > a href= "http://fz.sjfzxm.com/" > Zhang Yong < /a > think that this year's very important feature is that people are entering the extensive mobile Internet with the Internet technology, and this year's "double 11" is a great impetus to the whole mobile e-commerce.

"In the 35 billion yuan turnover we saw, more than 1/4 consumption occurred on the wireless terminal."

Data show that "double 11" on the day Alipay mobile payment amount reached 11 billion 300 million yuan, is nearly 10 times last year.

"Such figures reflect that online browsing and shopping based on wireless end users have become a very skilled way of life.

In the end, consumers will develop the way of multi screen switching: sometimes they use PC, sometimes they use cell phones, sometimes they use tablets, sometimes they go shopping.

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< p > after mobile phones and tablet carriers have been widely accepted, Zhang Yong thinks that socialization is the important direction of the development of the Internet, and social e-commerce is showing more and more vigorous development trend.

"In this year's" double 11 ", we extend the" red envelope "repertoire through a social way, allowing a user to share the red packets to friends around the world through the way of" red packets fission ".

In the end, we had 10 million red packets fission, and 60% of the total red packets were released in fission.

This is a socialized way of communication. It is a new attempt in the "double 11" activities, and it is also one of the directions of the future.

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< p > compared with previous years, this year's brand on the "double 11" sales list shows more diversified characteristics: not only has the brand name millet, Yin man and Artka rooted in the Internet, but also has the traditional retail brands such as UNIQLO, Jack Jones, camel a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > and non-traditional commercial enterprises.

More importantly, unlike the previous clothing and home textile brands, this year's "billion club" also includes digital (millet), home appliances (Haier), furniture (Linshi wood industry) and Finance (Yi Fangda Fund).

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< p > "today, all businesses, all enterprises' enthusiasm for e-commerce and the ability to use e-commerce have been promoted rapidly through continuous efforts in recent years."

Zhang Yong said this ultimately reflects a trend in the future.

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