French Businessmen Try To "Please" Chinese Tourists To Deal With Luxury Sales.

< p > recently, according to British media, the famous French brandy manufacturer Remy Martin group announced that, due to Europe's "uncertain economic environment" and the "rapid slowdown" of China's economy, the company's operating profit this year will drop by two digits. Besides Remy Martin, the sales of other luxury brands in France also declined. < /p >
< p > > a href= "//www.sjfzxm.com/news/index_p.asp" > France < /a > is the first choice for many Chinese tourists to travel abroad, especially in Europe. The capital city of Paris is not only a romantic capital and an art hall, but also a luxury France, which makes many Chinese people who pursue the quality of life have great enthusiasm and affection for it. Shopping in France is a must for most Chinese tourists. According to statistics from the rebate institution global blue Union, Chinese consumers spend 1470 euros on average in each shopping mall in Paris, and the consumption in France is 3100 euros. "Even if the Chinese only stay in Paris for two days, they will spend no more time shopping in old Buddha." < /p >
< p > but according to the survey, during the summer and autumn tourism season this year, the consumption of Chinese tourists in France "a href=" //www.sjfzxm.com/news/index_c.asp > luxury goods < /a > has declined. Take the clocks and watches brands as an example, in the 24 brands of Paris a href= "//www.sjfzxm.com/news/index_c.asp" > old Buddha "/a", sales of nearly 18 famous brands declined in September. OMEGA, which is very popular among Chinese people, dropped 36% in September compared with the same period last year. The sales of clocks and watches in Dior, Chopin and Chanel also showed a similar decline. Because 70% of the overseas tourists are male, this makes the list the first choice for Chinese tourists to buy overseas, followed by the name bag. Therefore, the sale of name list has shrunk in France this year, which has aroused great concern of many businessmen. < /p >
< p > for reasons, some businessmen attribute the decline in luxury sales to the Chinese government's efforts to increase anti-corruption efforts. Bain, a management consultancy, believes that China's anti-corruption activities are always the first to affect the sale of men's fashion items and men's watches. There are also claims that the decline in big selling is not the role of anti-corruption, but because the consumption habits of Chinese consumers have changed. They tend to be more low-key luxury consumption than the well-known fashion brands. In addition, the wealth Quality Research Institute's survey of 4650 Chinese high property consumers found that many luxury brands have been abandoned by Chinese consumers, especially those with super high assets. < /p >
< p > in Paris this year, the spread of thieves and looting has caused Chinese tourists to suffer. Criminal organizations frequently appear in some of the most popular attractions in Paris, as well as airports and subways, which frequently "attack" Chinese tourists and Chinese. Many Chinese tourists hesitated and even cancelled their trip to Paris. This summer, the Paris police force had to add more than 200 police officers to deal with the crime of looting and looting. < /p >
"P", according to a public relations manager of the world's top luxury department store, watches and brand names have always been the favorite of Chinese tourists, followed by cosmetics, perfume and clothing. However, Chinese consumers' understanding of luxury goods is growing, and they are beginning to pay attention to more designer brands or niche brands. These tourists often do their homework before traveling to Paris or London, knowing what brands they want to buy, and even detailed colors and models. < /p >
< p > in view of the above problems, the Paris Police Bureau, the Paris Tourism Bureau and the municipal government launched a Chinese version of the Paris tourism safety guide this summer. In addition, the Paris Commercial Industry Bureau and the Regional Tourism Bureau also issued a practical handbook to teach French people to speak simple Chinese and help them understand the preferences of Chinese tourists in order to make Paris more "friendly". Many restaurants, restaurants, museum workers and even taxi drivers in Paris have received this booklet. This is the first time for proud Paris. < /p >