Xun Xing Zipper: Brilliant Achievements In Technological Innovation
The Fujian Xun Xing zipper Polytron Technologies Inc, located in Jinjiang, has jumped from a small family workshop in 15 years to China's first zipper enterprise, which is full of innovation and vitality.
What is the secret of Xun Xing's creation?
Depending on innovation, people are familiar with invisible zippers. The simple way to do this is to turn the original zipper to one side and turn it inside out so that no one can see it.
But the zipper's surface is turned inside, and the zipper head needs to stay outside, which brings great changes in the structure of the zipper, and the technical difficulty is very high.
Xun Xing company, which was founded for only one year, listed it as the number one new product development project.
Soon, the invisible zipper was developed successfully.
The production cost of an invisible zipper is only 0.2 yuan, when it can be sold for 5 yuan.
First, let the company get high profits.
However, the time of a new product being imitated and popularized is only about 1 years. Soon, the factory price of invisible zipper dropped from 5 yuan to about 0.3 yuan.
Market competition is urging enterprises to create new selling points.
The giant zipper designed by Hongkong Xun Xing company was discovered by the designers in Hongkong and applied to the backpack, so that the original 30 yuan package can be sold to 150 yuan, and even more than 500 yuan can be sold in Hong Kong.
At the same time, the price of Xun Xing zipper has increased to more than 30 yuan.
Shi Nenghui, President of the company, said: "the travel bag is so popular that it is our unique plastic zipper No. thirty in the world.
In the continuous promotion of brand, we feel that quality is more important than innovation.
Allow failure to achieve innovation. For a zipper enterprise, the development of a new product or a new device usually involves about 1 million yuan.
Xun Xing company's R & D investment share of business income has reached 6%, accounting for 1 / 3 of the company's profits, far exceeding the domestic zipper industry.
In the qualified rate of products, xunxing company requires 99.9%, which is far higher than that of general enterprises.
But the failure of R & D personnel is permitted.
Shi Nenghui stressed that enterprise innovation is to encourage R & D personnel to boldly explore and allow failure.
Zipper production involves the assembly of seven or eight small components, and the cost of manual labor is large. There are seven hundred or eight hundred people in the factory engaged in these processes.
When Xun Xing company saw the first zipper automatic assembly machine on the world's first Japanese YKK enterprise, it immediately listed it as its R & D project.
Zipper automatic assembly machine research and development time span 3 years, only wages will be invested millions of yuan.
After the development, noise and other technical indicators exceed YKK.
The most frequently encountered problem in R & D is failure. Therefore, Xun Xing's selection of R & D personnel focuses on whether he has persistent spirit and whether he will not give up his efforts without reaching his goal.
We should pay more attention to R & D, increase R & D investment, and allow R & D to fail.
Many years of practice and exploration, Xun Xing company has formed a unique encouraging innovation mode.
There are more than 1000 proposals for technical reform and improvement each year, and many new projects of the company come from these proposals.
The company spends about 200000 yuan a year to award the gold medal made of genuine gold for more than 100 outstanding workers, and witness the achievements of the staff.
Xun Xing company also opened up equity for innovation, so that R & D backbone can own company equity and become a company director.
The company has also established long-term R & D cooperation with universities such as Peking University, Tsinghua University and Beijing University of Chemical Technology.
In 2002, Xun Xing set up a R & D center and set up a base in Shanghai to carry out research and development.
Xun Xing company plans to occupy 40% of the world's high-end zipper market in 5 years and become a world-class brand and first-class enterprise.
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