Luxury Industry Usher In "Cold Winter" Oteri J Format Can Break Through

In the past two years, Les of Beijing has slowed down the pace of opening up. But even so, the otter Les project serving the Beijing area is no longer the same as in the past. Only the small town otter Les project has four such as Seth Ole, spry auth Les, Florence town in Tianjin Wuqing and Ballet rain ole. In addition, there are other forms of OLE, such as Yansha Ole, the Oriental Oriental factory and so on.

In the face of homogenization of shopping centres and department stores and the winter of luxury goods industry in China, the survival of many outlets is worrying. Contrary to many people's expectations, the orlies managers who sell discount brand goods do not think what adverse effects they will have on themselves. Daniel L. Kelly, President of The Outlet Company, who has worked in Oteri J management for more than 20 years, even believes that the adversity of luxury goods will bring some good news to Oteri J.

In a recent interview, Daniel L. Kelly told the media, "we are selling seasonal and broken code products. If those stores are not selling well and the inventory is increased, then more products will be transferred to our outlets, so that our products will be better and the size will be more complete."

In fact, according to the foreign media, the United States developed very well in the United States when the retailing industry was very developed and the turnover rate of goods was very good. In the past few years, the US economy began to slump. Brand dealer Faced with some pressure, when the product turnover rate drops Oteri J The development has not been affected. According to the insiders, the reason behind that is that retailers must transfer more products to outlets under the declining sales volume, so there is no direct correlation between luxury industry and the development of outlets.

except Luxury goods In addition to the rapid development of China's e-commerce industry in front of Ortles, among them, websites such as vip.com, which also focus on sales discount brands, may have an impact on outlets, who are equally committed to discount sales. However, in a close proximity to outlets, a higher discount will be the core competitiveness of outlets.

The industry said: "consumers go to outlets shopping and" treasure hunt "experience, can also shop while shopping, or after dinner, then shopping, this shopping experience electricity providers can not be satisfied. Of course, in the face of e-commerce competition, we will also have some countermeasures, such as selling some coupons on the Internet, or doing a O2O marketing measures. We will also make use of the convenient message push way of the website.