How To Keep Children'S Clothing Store At The End Of The Year?

According to statistics, sales of children's clothing accounted for about 40% - 50% of the sales volume throughout the year.

In order to highlight the competitive advantage and seize the market, manufacturers will also have more preferential policies. Such data show that this attractive trend attracts children's clothing stores to carry out various types of promotional activities a year ago to attract customers and increase the purchase rate.

Sales promotion is only a stalling tactic. There are still many aspects to be taken seriously to retain customers.

So how can children's clothing stores retain consumers? In fact, all aspects of work can not be neglected.

The following Xiaobian analysis of dealers from several aspects, how can we better enhance the profit margins of operators, and salvage a few years ago, the following points are introduced, I hope to help you children's clothing owners.

There must be more than one children's wear shop in the street.

We can notice the brand styles, fabrics, styles and promotion methods of other stores.

Their advantages will be more obvious and easy to identify.

When comparing with customers, they can be compared.

Our products have their own unique characteristics while our competitors have the advantage, so that customers can enjoy it more.

As for sales promotion, we can make greater efforts on the basis of our competitors, or in a more attractive way to retain consumers.

Buying clothes for a child years ago is sure to bring a couple of children together to buy it.

According to experience, mothers and children will play an important role.

therefore

They are mainly stocked according to their psychological characteristics.

80, after 90, young mothers have their own unique insights, not only pay attention to fabric comfort, but also pay attention to the novelty of the style.

And children, to catch their curiosity.

Boys are more interested in novelty, or they choose to print costumes of cartoon characters in recent comic and animated cartoons.

Girls will love lovely and beautiful costumes decorated with flowers, animals, lace and other elements.

We should combine mother's and children's consumption psychology to do the preparatory work.

The quality of clothing display determines the image of the shop.

Shop image is not good, do not say retain customers, even attract customers' vision is very difficult to achieve.

Then, how can we better display children's clothing? There are usually several ways of display.

The price is not bad, the style is unique clothing separately, other according to the same color system.

Assemble into columns.

Or display according to price category.

At the same time, we can put lovely and novelty toys to keep children.

With more staying time, there is an opportunity to increase turnover.

The guide for children's clothing store is very important.

According to customer's

And types of preferences to help them choose.

Enthusiastic shopping guide attitude, people's words, positive selection for customers, will infect consumers, especially in years ago, smiling face to welcome, cheerful expression more attractive.

The above four tactics have a multiplier effect for children's clothing stores.

If you want to retain customers and do the above four points, you will succeed.