The East Coast Fashion Season Opens The Curtain On August 21St.

On the morning of August 16th, 2018

Hold a news conference.

This fashion festival, the largest and most expensive and most luxurious fashion in Qingdao, is the theme of "fashion leading the future". It will be held from August 21st to August 30th at the Xingguang Island Conference Center and Oriental fashion center of the West Coast new area. It will build a large platform for fashion culture and fashion industry for Qingdao.

Make joint efforts to achieve prosperity

Two thousand and eighteen

Organized by the Qingdao Fashion Week Organizing Committee, China Textile billion alliance fashion industry investment group, Beijing Oriental Bentley culture media Co., Ltd. and Qingdao Dao Tong public relations Co., Ltd., the Oriental fashion season organizing committee is jointly organized by the Shandong textile and garment industry association. It strives to create the Oriental fashion season as a gathering of fashion, leading fashion, enhancing cultural connotations and promoting industrial development.

Big investment to build a large platform, it is reported that the eastern fashion season's overall activities invested nearly twenty million yuan.

Under the promotion of the West Coast new area and the Qingdao Municipal Economic and Information Committee, we actively integrate all the resources, take the fashion culture activities as the breakthrough point, introduce the national brand fashion competition and the major cultural festivals in Qingdao, merge into the Oriental Fashion Center, build the "Oriental fashion season" platform and the ecological circle of the fashion industry on the west coast.

Big fashion and great culture, this series of fashion season activities will fully display the Chinese aesthetic demeanor, promote the development of fashion industry, enhance the cultural soft power of New District, build the Oriental fashion culture highland, add new business cards to the west coast, and create new engines for the construction of fashion Qingdao and achieve new impetus.

The four big plates are in full swing.

The Oriental fashion season is composed of four parts: the China Super Model Competition finals, the Qingdao international fashion week, the Oriental fashion theme forum and the Oriental fashion creative merchandise exhibition.

1, Oriental fashion aesthetic interpretation -- the thirteenth China Super Model Competition finals.

As the most authoritative and influential professional model competition in China, this "super model final" has been out of Beijing for the first time.

For 6 days (August 21st -26), 5 days ago, professional experts from famous fashion designers, fashion magazines editors, first line supermodels and other industry experts made special training for the finalists from all over the country, and the final awards ceremony was held on the evening of 26.

2, the New Oriental fashion force -- the eighteenth Qingdao international fashion week.

It is one of the earliest and most influential three fashion week in the country.

This year's fashion week will last for 5 days (August 26th -30). We will create a new stage for the designers and cutting-edge brands to promote the integration of fashion design and Oriental elements.

As the highlight of the Oriental fashion season, this fashion week is composed of 18 shows, including Liu Wei, Chen Wen and Li Xiaoyan, the three Golden Summit designers, 6 debut designers, 7 corporate brand shows, 2 winning shows (2018 fashion design competition + GET WOW Internet fashion design competition), respectively, in Xingguang Island convention center and Oriental Fashion Center.

Among them, Mangata, exciTING, Phoenix habitat, Carol Jin and YOUYEARN, a total of 5 local designers and enterprises in Qingdao to participate in the release; the world's largest cotton textile enterprise Wei Qiao group's fashion sports brand release; 100 years old advanced custom clothing brand Longqing Xiang release show.

3, Oriental feast of thought: the three thematic forum

The theme forum forum highlights the professional and industrial docking functions, which will be held for 3 days (August 27th -29) at the Xingguang Island Convention Center, including the design of the empowerment commodity force forum and the ocean.

The development forum and the big designers alliance forum will focus on the Cultural Alliance and industry leading position of the Oriental fashion season.

4, Oriental fashion business platform - fashion and creative products exhibition.

In order to give full play to the platform overlay effect of all the above plates, the industry chain and circulation channel of the upper and lower reaches of the fashion industry were opened up. The "Oriental fashion and creative products exhibition" and "ocean fashion original product exhibition" were held in Xingguang Island convention center and Oriental Fashion center respectively for 4 days (August 27th -30), including original design order meeting, ocean fashion exhibition, marine creative exhibition, marine science and technology exhibition, etc., highlighting marine fashion and original design, exhibiting about 120 brands, attracting domestic brands, Showroom and professional circulation channels.

Fashion Qingdao starts again

The highlight and climax of the Oriental fashion season is scheduled to be held at Xingguang Island Convention Center in August 26th. The award ceremony of the China Super finals is seamless with the opening ceremony of the fashion week, the opening ceremony of the forum and the opening ceremony of the fashion and creative products exhibition.

The opening ceremony was launched by China's "Golden Summit designer" to release the Oriental fashion night; the vitality of Chinese Super finals, swimsuits, Sundays and evening dresses were interpreted in the Oriental fashion color chapter; the "Golden Summit designer" Oriental painting and the fashion cowboy's combination of Chinese and Western releases.

The Oriental fashion season on the west coast of Qingdao stands at the commanding heights of "cultural confidence". It integrates the four major plates of the national model "China Super Model Competition finals", the Qingdao international fashion week, the Oriental Fashion Forum and the Oriental fashion creative commodity fair, and integrates fashion aesthetics, fashion expression and fashion industry perfectly. This is a pioneering work in the fashion activities of major cities in China.

From supermodel, designer, product release to brand, enterprise and platform docking, full marketing operation of the Oriental fashion season offline will open up the upstream and downstream industry chain and circulation channel of the traditional garment industry through the front-end resources of the Oriental Fashion Center, and will promote the pformation and upgrading of the traditional garment production enterprises, create a new engine of new and old energy conversion, and promote the healthy development of the industrial platform, and play a great supporting role in cultural activities.

More importantly, the Oriental fashion season is highly consistent with the city's development goals of "more dynamic, more fashionable, beautiful and more charming", which will lead to Qingdao's fashion culture.

Start again with fashion life!